Impact Business Blueprint

How to turn the principles of social responsibility into action so you get more clients, make more money and create more impact through business.

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Learn how to create a profitable, sustainable business that makes a positive social/environmental change in the world. 


Position yourself to get more clients and make more money while you attract & retain great team members, loyal customers and investors. 


Measure your impact and share your results with transparency and integrity so others connect with what you do!

Live Training Starts on April 29, 2020


Are you ready to elevate your business and

join the ranks of these great impact businesses?

Sustainability is cited as one of the top business trends for 2020!  Don't get left behind!

Integrating social and environmental impact into the core of your business is an imperative in today's agile world.  Conscious consumers are now selectively choosing to do business with companies who share their values and who are doing more than "just making money".  They want to know the companies they do business with treat their teams well, are taking steps to reduce their carbon footprint and helping to change the work for good.


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Do you want to be "the go-to business" for your ideal customers?  Do you want to differentiate your business from the competition?


If you answered YES, then IMPACT Business Blueprint offers you the first step to lead your business into the new decade!

What You Will Receive

  • Instant access to the course material as soon as I register so I can get started right away, today!
  • 6 X Weekly Live Training Sessions With Catherine, every Wednesday at 10 AM (PST) starting February 5, 2020
  • Access to the recording of the live classes in case I missed a live training session or want to review the material.
  • Step by Step weekly plan to craft my impact business plan, implementation of 5 impact strategies into my core operations, a process to measure efforts, and a template to communicate my impact efforts to key stakeholders.
  • Life-time access to the IMPACT Business Blueprint Support Group to ask my questions and get feedback and support on successfully advancing my IMPACT Business initiatives.
  • Access to our unique daily Habit Builder for 8 weeks to keep your IMPACT business goals top of mind. Effective learning happens when ideas change how work is done.
  • Access to documents, templates, measurement tools and other resources saving time and money from the beginning. ​
  • BONUS: A complimentary ticket to our upcoming live event.

Course Outline

Module #1 -- Introduction

You have taken the first step to shifting you you do business!  This course teaches you the step-by-step process you need to know to create a profitable business that gets more clients, more income and makes a positive impact in the world. This course is taught by a passionate, purpose-driven social entrepreneur who has successfully run a social impact business.  Leading by example there’s no fluff, leaving highly actionable content.

Module #2 -- Creating IMPACT

In this module you will look at where business is today and how you can be the leader in the new business paradigm.  How you operate your business is a differentiator - it attracts employees, clients and revenue!

Module #3 -- Your A Team:  Key to Success

In this module, we will explore what actions will help you attract and retain the right employees, reduce turnover and save money!

Module #4 --  Be a Great Corporate Citizen

How can you integrate your IMPACT into core operations AND benefit the world around you?  In this module we explore how the decisions to volunteer, donate time, expertise or products must be made within a framework that considers all stakeholders, your own business needs, financial and time resources as well as the environmental impact when responding to social impact scenarios.

Module #5 --  Ensuring a Wonderful World for Years to Come

As a business that wants to do good in the world, it is important to know more about where your business supplies come from and the social and environmental impact (positive or negative) they make.  We explore your carbon footprint, how to create a change simply and easily to make a positive change.

Module #6 -- Communicating Your IMPACT

The world's sustainability development goals provide a foundation for every business to align their operations and actions to create more good in the world.  You will create your communications template to deliver your message transparently and with integrity to the world.

Module #7 -- Is B Corp Status Right for You?

Pulling it all together, into our IMPACT business plan is a foundational planning document - one that helps you, as the business owner, gain clarity on your direction, your goals, your resources, your products/services, how you compare to the competition and more!


Through our MoreThanGreen™ program, 2% of all revenue is donated to charity.

Certified B Corporations are a new kind of business that balances purpose and profit. They are legally required to consider the impact of their decisions on their workers, customers, suppliers, community, and the environment. This is a community of leaders, driving a global movement of people using business as a force for good.

B Lab

I recommend Catherine Rocheleau’s IMPACT Business Blueprint course, which I completed in November 2019.  Her teaching style is encouraging and the course is easily accessed from around the world.

Taking Catherine’s course is a great way to get you going.  We came away with many ideas each week and a greater understanding of what we can do to have an impact. I came to appreciate how broadly we must think about our impact.

If you want to have a positive IMPACT through the work your business does, the B-Corp approach is what you need to know.

Cam Anderson
Cam Anderson Future Legacies

"I am so very thankful that I signed up and didn't miss a live session of IMPACT Business Blueprint.

Wherever you are in your process, the information to be gleaned is invaluable. I am in the starting position, but will be coming back to this thorough and comprehensive program to managing my 'triple bottom line.

Not only can we do something good for ourselves and good for our business, but effortlessly do something good for others.

Great course. Great message. Great use of my time."

Melinda J. Kelly
Melinda J. Kelly Los Angeles, CA

Your Instructor

Catherine Rocheleau, MBA

Catherine is a Business Impact Strategist and three-time best selling author who is passionate about creating positive social change through business. Catherine founded Ignite Leadership International® after a successful career in the food service and healthcare industries.  Her passion to change how business is done now drives her values-based business and goal to attain B-Corp certification. Her MoreThanGreen™ program includes 2% of top line revenues donated to charity.

Catherine has extensive experience as an entrepreneur, non-profit executive, board member, educator and food service and healthcare professional. This diverse background has been instrumental in creating positive organizational change designed to boost profits & business growth while creating stronger teams, better communication and effective leaders. More recently, she created the online program IMPACT Business Blueprint to guide other mission-driven organizations to adopt a new approach and create positive change. Catherine is on a mission to change the world through business by changing the rules of business.